Why don't companies in Mexico adopt AI so quickly?

From 2020 to last year, companies in Latin America have gone from 58% to 71% in the adoption of AI in their operations, which means a more moderate pace than expected, according to the study “Exploring AI as an engine of change in the Latin American digital frontier”, from the consulting firm NTT Data. Colombia and Mexico are leaders in implementing this technology within business operations.

Cameron Art, general manager of IBM for the Americas, has assured that in Mexico as in Latin America, companies, although they are aware of the benefits that the implementation of AI will bring, have adopted this technology within their operations at slower rates. than expected, when considering risks in this technology due to the lack of complete transparency regarding the origin of where the information is taken.

“Mexico is being very careful with AI and requires having a model that is reliable, that is, one that can be understandable, explainable and transparent. It is as if you have a black box in which you cannot know where the things it has come from and the same thing happens with the information, if you do not know the origin it involves you in copyright issues,” said the manager in an interview.

One of the main concerns with the new technology is the copyright that could be lost with its application, since the software can imitate a voice, image or take data. At the international level, forums and debates are held to understand the scope of the new software and its implications at a social level to find a regulation that protects people without limiting the development of AI.

Pablo Gallegos, vice president of the technology firm HCLTech in Mexico, commented that the issue of AI governance, that is – the process through an organization controls access and implements policies and audits to make the use of this technology transparent – is being placed as the main key, but also barrier to the use of AI in the business world.

According to information from the consulting firm PwC, eight out of 10 investors worldwide consider that companies are exposed to insufficient governance processes and controls in the use of AI.

If tomorrow you have problems about the basis of the information you use for your processes because they are not well governed, the company could have problems at the brand level, social responsibility, discrimination, as simple as it sounds, but with high risks. for a company,” says Gallegos.

IBM is one of the companies that has put on the table the need to create Artificial Intelligence governed by transparency and thereby avoid fears and doubts about how this technology is powered.