One of the last controversies was caused by the song Heart on my sleeve, where Drake and The Weeknd supposedly sing, which went viral on platforms, reaching 600,000 views on Spotify, as well as 15 million views on TikTok and 275,000 views on YouTube. Faced with such popularity, Universal Music Group called for the song to be removed for ‘infringing content created with generative AI’.
Many speculated that the song was a publicity stunt by a startup tech company, but the contents were posted by Ghostwriter977.
The music label told Billboard magazine that the viral posts “demonstrate why platforms have a fundamental legal and ethical responsibility to prevent their services from being used in ways that harm artists.”
What about music made with AI?
Interestingly, this isn’t the first time rapper Drake has been drawn into the world of AI. His voice has been used to create the AI version of him for a song by New York rapper Ice Spice. But, so far, neither artist has responded to the viral song.
Also, this is not the first discussion around the use of these tools. A few weeks ago Midjourney and Stability AI, two artificial intelligence tools for creating images using a short text description, were caught up in a class action lawsuit by a trio of designers.
And although the regulations around the use of these tools have meant that they are not available in some countries, as is the case of ChatGPT in Italy, the record label seeks to encourage the industry to prevent these apps from earning money through viralization. , in addition to discussing the effects of massive use for the work of artists.
It should be noted that in Genius, one of the platforms that posts song lyrics, it is specified that the song is made with Artificial Intelligence, something that it does not usually do.