Toyota Argentina reached 10,000 units sold through its Certified Used Vehicles program, an initiative that was launched in 2018 with the aim of offering an alternative for customers looking to purchase a used vehicle with the Toyota seal of quality and trust.
Toyota Certified Used Vehicles are vehicles with a maximum of 200,000 kilometers and eight years of age. The certification is backed by a thorough inspection process, based on 150 technical review points, which includes mechanical, electrical, safety and aesthetic aspects. This inspection is carried out by technicians trained and certified by Toyota Argentina.
“This is another step in our transformation into a mobility company, where we no longer only focus on the production and marketing of zero kilometer vehicles, but we also offer diverse solutions for diverse clients,” said Ignacio Limpenny, Commercial Director of Toyota Argentina.
“With Certified Used Cars, we saw an opportunity to offer our customers a different service, both for those who already own a Toyota and for those looking for their first car. And the numbers back that idea up: today, 50% of the used cars sold by our network are certified and 3 out of 10 people who buy a brand new car leave their used car as part of the payment,” he added.
All Certified Used Cars in One Place
Through the website www.toyotausados.com.ar, it is possible to access the range of used Toyota vehicles offered by dealers throughout the country, and with different forms of financing. There you can find a wide variety of models, from an Etios to an SW4, including Hilux, RAV4 and Corolla. The search engine is simple: you can filter by model, version, year, mileage, price range, province and the amount to be financed.
Among the benefits of a Certified Used Toyota is the official Toyota warranty of one year or 20,000 kilometers, whichever comes first (in addition to the factory warranty if valid). And the 24-hour assistance service free of charge for one year. In addition, acquiring a Certified Used Toyota is a new way to enter the brand’s after-sales service network and all its benefits. It also allows customers to access Club Toyota, the exclusive membership for customers of the brand that offers experiences such as 4×4 trips, driving clinics, visits to the company’s plant, motorsports events, exclusive attention in the Toyota network, participation in raffles and contests, among others.
How is the sales process
In addition to being able to view and purchase a vehicle through the website, the company also offers customers the possibility of selling their used Toyota through the platform. Units that pass the tests are certified and receive an additional year of warranty. The dealer will then list and sell it through the platform. Unlike a traditional agency, customers do not have to give up their unit, but can continue using it until the day the sale is finalized.
Toyota Argentina celebrates Environment Month and reaffirms its commitment to sustainable management
Used market: Hilux and Corolla among the 10 best-selling used cars
Toyota is one of the most valued brands by Argentines. Its DNA of quality, durability and reliability translates into a high resale value in the used market. According to data released through the Online Information System of the Argentine Automotive Market (SIOMAA), in the general ranking of used car registrations for June, Toyota has two models that are among the top ten best-selling: Hilux with 4,796 units and Corolla, with 2,615 units.
Since the origin of the Certified Used Vehicles Program, the options most chosen by consumers have been the Hilux, Corolla and Etios, the iconic B-segment model that stands out as an excellent option for those looking for an affordable alternative in optimal conditions.
Toyota Certified Used Cars are vehicles that have a maximum of 200,000 kilometers and are eight years old.
Certified Used Cars are an alternative to becoming part of the Toyota family, giving customers the peace of mind of choosing a vehicle that has been inspected and approved by experts. As the Certified Used Cars motto says, “Nobody knows a Toyota better than Toyota.”
Flex Plan: a new alternative to acquire a Certified Used Car
Toyota Plan has added a new alternative to its range of plans: the Flex Plan, where people now have the possibility, at the time of the award, to choose between picking up a 0km vehicle or a Certified Used one with an official guarantee and the backing of the brand. The Flex Plan is a unique initiative in the market of savings plans in the country, which will allow customers to find the financing and the product that best suits their needs.
Add Comment