economy and politics

Toyota Argentina celebrates Environment Month and reaffirms its commitment to sustainable management

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Toyota Argentina celebrated Environment Month with schools and NGOs in its Zárate Natural Reserve, a space created for the conservation of native flora and fauna and to educate about the preservation of biodiversity. More than 80 students and teachers from schools No. 11 Dionisio Miguel Saavedra and No. 24 Ricardo Guiraldes from the city of Zárate shared with company directors and representatives of the local municipality a special day with activities for environmental care.

The day began with a tour through the interior of the reserve that was guided by the Aves Argentinas organization and allowed the students to learn about the characteristics of the nature of their region. They also planted native species such as fumo bravo, sesbania, murta, tala and algarrobo blanco and shared the release of a red thrush that was rehabilitated by the Ecopark of the City of Buenos Aires.

“Together with our community and environmental conservation organizations, we seek to reinforce our commitment to education and the conservation of biodiversity. During this month, our goal is to delve deeper into all the activities that allow us to make our operation more sustainable, such as water care, energy efficiency or commitment to the culture of recycling. At Toyota we believe that awareness is one of the key elements to achieve long-term transformations,” said Andrés Massuh, Regional Director of Strategic Planning.

The company is committed to environmental management since the beginning of its operation. Guided by the Environmental Challenge, Toyota seeks to reduce the impact during manufacturing and the entire life cycle of the vehicle. It is advancing firmly on this path, being a leader in sales of electrified vehicles and with a variety of actions such as, for example: using 100% renewable electrical energy in the production process of the Hilux and SW4 pick-up, reducing energy consumption through reengineering of processes, new equipment, retrofit of tow tractors, among others.

Likewise, the environmental and energy management system is certified with international standards 14,000 and 50,001 and every day the focus is on reducing waste generation. The recyclability rate is 95% and it deepens this commitment with its Kankei circular economy program from which it transforms waste into auto parts and sustainable merchandising products.

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The rational use of water is also fundamental in its management. Therefore, in addition to monitoring and treating effluents, it developed a reuse plant that allows it to reuse 20% of its industrial water.

The company’s priority is to strengthen its value chain for more sustainable management. Training is offered, good practices are shared and support is provided in the implementation of initiatives.

Education is also part of the automaker’s efforts. Throughout the month it will develop a celebration agenda for its collaborators that includes three main themes: energy, water and waste. With contests, talks, training and guided tours within their industrial property, they will be able to access relevant information to contribute positively to building a more sustainable future.

The Toyota Argentina Nature Reserve

Located in Zárate, province of Buenos Aires, the Toyota Natural Reserve was created for the conservation of the native flora and fauna of the northeast of Buenos Aires, the capture of CO emissions2 and the reception of visitors for educational and recreational purposes.

The company is committed to environmental management since the beginning of its operation. Guided by the Environmental Challenge Toyota seeks to reduce the impact during manufacturing and the entire life cycle of the vehicle

It is a protected natural area, which contributes to improving the quality of air, water, soil and moderating the climate. As well as, providing shelter and food to a large number of species of plants and animals native to the region.

In its 21 hectares it has a circuit organized into three ecoregions: Pampas, Spinal and Delta and Paraná Islands and includes a lagoon.


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