TikTok allows creators to get paid to offer exclusive content

March 7 (Portaltic/EP) –

TikTok has announced a new feature called Series, which allows content creators to get paid to offer exclusive video collections to users of the platform.

In the middle of last February, The Information announced that the company owned by TikTok, ByteDance, was considering introducing a payment feature that would allow content producers to charge an amount to access a certain video.

According to statements collected by EngadgetTikTok did not confirm this functionality, but did insist in which he was “engaged” to devise new ways to make your service “valuable and rewarding” for these types of users.

The Chinese company has now announced Series, a feature that will allow users to “build even stronger relationships with their viewers and, at the same time, give viewers another way to support creators,” as explained in a statement.

So that these content creators can share “authentic stories, insights and experiences”, the platform has made Series available to you, a tool that allows you to create collections of premium content.

These, which are called One Series, can include up to 80 videos, each up to 20 minutes long, that is, a longer format than usual, 10 minutes. Producers must choose the price of access to this exclusive content, which can be buy through direct links in a video or from the creator’s profile.

The company has recognized that this initiative is part of its range of monetization solutions and that, currently, it is only available to a certain number of creators, who They will be able to test it in the coming months.