The World Conference on Creative Economy is held

The Government of Indonesia, the Ministry of Tourism and Creative Economy (MOTCE), together with the Ministry of Foreign Affairs, will hold the World Conference on Creative Economy (WCCE) in Nusa Dua, Bali, from October 5 to 7, with the mission of global recovery through the creative economy sector.

During this third international conference, four sub-themes of the creative economy will be discussed. It is about the creative economy for global revival, inclusion and the Sustainable Development Goals (SDG) agenda, intellectual property and creative rights, and the future of the creative economy.

Tourism and Creative Economy Minister Sandiaga Salahuddin Uno, in a statement in Jakarta on October 3, explained that creative economy players need to gain global recognition for their potential to promote sustainable and resilient economic growth.

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“As the entire world prepares to enter an endemic era, the world needs to quickly find ways to get the economy back on track to save sustainable livelihoods so that people can quickly bounce back resiliently. This is where the creative economy is present”, according to Minister Sandiaga.

World Conference on Creative Economy

The Government of Indonesia held its first international conference on creative economy in 2018. The 1st WCCE has managed to increase the attention and participation of many stakeholders consisting of representatives from government, private sector, civil society, international organizations, media of communication and the actors of the creative economy from all over the world.

The 1st WCCE of 2018 has produced 21 creative economy development agendas named “Bali Agenda for Creative Economy” and has subsequently been brought into the global conversation.

This is demonstrated by the adoption of the UN Resolutions in 2019 at the 74th session of the UN General Assembly, specifically the declaration of 2021 as The International Year of the Creative Economy for Sustainable Development. In addition, Indonesia has also established the Global Center of Excellence and International Cooperation for the Creative Economy (G-CINC).

The world needs to quickly find ways to recover the economy so that people can recover resiliently, this is where the creative economy is present

The second WCCE of 2021 has been held in Dubai, United Arab Emirates. The Dubai WCCE 2021 declared the 21-item WCCE 2021 agenda, covering topics including economic benefits, youth, ecosystems, and international efforts in developing the creative economy in the future.

The 3rd edition of the WCCE in 2022, with the theme “Inclusively creative: A global recovery”, starts from the awareness that the creative economy has become a leading sector due to its significant growth in recent years, even some subsectors have proven to grow very well during the COVID-19 pandemic such as animation, app, and game development.

The creative economy is also a contemporary economic dimension that does not take into account gender differences, is not discriminatory and is no longer dependent on big capital.

The four main themes

For her part, the Deputy Minister of Tourism and Creative Economy, Angela Tanoesoedibjo, added that the four subtopics are expected to produce crucial points for the recovery of the creative economy sector after the pandemic.

These four sub-themes are, first of all, the creative economy for global revival by discussing the policies that support the creative economy sector, the actors and the entire ecosystem that seeks to develop this sector.

Second, on the protection and commercialization of intellectual property, the rights of advertising materials and the use of technology to maintain the livelihoods of the actors of the creative economy worldwide.

Next, the inclusion agenda and the Sustainable Development Goals (SDGs) to boost the creative economy sector to be able to respond to global problems.

Finally, the conference raised the sub-theme “The Future of the Creative Economy” to chart the development of the creative economy sector collectively in line with global changes.

“Let us advocate for our creative economy players to gain global recognition of their potential to drive sustainable and resilient economic growth for all,” said Angela.