In the heart of Santa Cruz, Bolivia, a small, friendly pastry business is enchanting local residents with its French touch. Les Petits Macaronsthe dream come true of Honduran migrant Zamantha, has quickly become a place adored by all people who long to access the taste of macarons.
Upon entering the premises, customers immediately perceive the irresistible aroma of the macarons freshly baked. These delicate, brightly colored meringue-based snacks are elegantly displayed against a backdrop of soft pastels and pretty chandeliers that evoke the charming atmosphere of cozy patisseries Parisians. “Every bite automatically transports you to Paris,” says Zamantha with more than convincing enthusiasm.
For Zamantha, 31 years old, managing this venture is much more than just a business, it is a dream that blossomed during her travels through Europe. Their journey from Honduras to Bolivia was fueled by love; a chance romance that prompted her to embark on the gradual project of starting from scratch in a new land in 2019. Since opening her pastry business in 2023, she has dedicated herself fully to sharing the joy of macarons with his new community.
Juggling the demanding task of raising two young children while tending to her thriving business, Zamantha’s arrival in Bolivia also meant having to adapt to a new culture with its own customs. “It’s not as easy as a walk in the park, but the reward was worth the effort,” he says. “I want my children to understand that, regardless of where you come from, hard work can help you have the life you always dreamed of.”
From classic to seasonal flavors
The menu offered by Zamantha includes a range of flavors ranging from classic raspberry to unique seasonal specialties that are made with local ingredients, adapted to the local flavor. With Christmas getting closer, she is now preparing macarons of the season in the form of small Christmas trees, adding a touch of holiday magic to the products it offers.
Customer response has been highly positive and local residents have received these sweet products with great joy. “They are absolutely delicious. I haven’t tried something this delicious in a long time,” says Teresa, a Bolivian customer who buys regularly, with great enthusiasm.
Zamantha’s creations showcase her culinary talent and are a novelty for those who may have never tried these French delicacies. “I love showing them the real article,” he says, smiling, highlighting the differences between the macarons and other similar sandwiches such as alfajores Argentines.
A customer savoring the combination of macarons and coffee at the Zamantha bakery.
Unlimited potential
Still, Zamantha’s journey also had to overcome obstacles. As a migrant who had to start from scratch, she has had to face many challenges. But he managed to overcome them with determination and positivity. The International Organization for Migration (IOM) has played a crucial role in her success, helping her navigate the path of entrepreneurship. “The potential of migrants is truly unlimited,” says Pamela Fernández, head of Mission of the IOM in Bolivia. “Their talents can certainly boost local economies.”
In 2023 and 2024, IOM supported 117 migrants in Bolivia so they could establish and strengthen their businesses. This initiative included business management and some social skills, technical support for business plans, and essential equipment. “By promoting sustainable livelihoods, we empower migrants to integrate into the workforce and contribute to the economic development of the communities that host them,” adds Pamela.
In FEXPOCRUZthe largest international fair in South America, Zamantha shares with great enthusiasm its macarons with a larger audience, feeling great anxiety to take advantage of any opportunity that allows it to grow. “Every conversation is a valuable opportunity and gives me the chance to share my vision,” he says. Thanks to a new partnership with local entrepreneurs, their sales recently increased by 30%.
Through Les Petis MacaronsZamantha has introduced a French flavor to Bolivia with singular success, creating a community of sweet lovers through the universal language of food. “This business is my way of saying that I am here, and that I love to say that this place is my home”he says, highlighting the commitment assumed with his roots and with his new life.
This story was written by Gema Cortes, IOM Press Unit, Office of the Special Envoy for the Regional Response to the Situation in Venezuela.
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