A fair showcasing products made under the country’s One Commune, One Product program opened simultaneously in Hà Nội, Đà Nẵng and Ho Chi Minh City on 10 November.
The “OCOP Fair – Development and Integration of Vietnamese Specialties” is held at MM Mega Market stores, with about 150 stalls fully displaying agricultural, forestry and fishery products, village handicrafts, safe and organic food, and goods of quality consumption.
In Ho Chi Minh City, this is the second year that MM Mega Market has cooperated with the local Department of Industry and Commerce to promote the consumption of OCOP products and connect its producers and distributors with global distribution channels.
Speaking at the opening ceremony, Lê Huỳnh Minh Tú, deputy director of the department, said that the fair offers producers the opportunity to build their brands and market them while customers can purchase high-quality specialty products.
Propack exhibition begins in Hà Nội
Launched in 2018, the OCOP program to develop the rural economy and boost the production of agricultural specialties has been aggressively implemented across the country, he said.
The “OCOP Fair – Development and Integration of Vietnamese Specialties” is held at MM Mega Market stores
The city, which has been marketing, promoting the link between producers and distributors and the consumption of OCOP products, has 27 OCOP products of three and four stars, he said.
Also at the opening ceremony, the Department of Industry and Commerce, MM Mega Market Vietnam, Saigon Co.op and Satra Group signed MoUs to promote the production and consumption of OCOP products.
MM also signed agreements with 25 OCOP suppliers to introduce their products into its distribution channel.
Article republished from the Vietnamese state media VNA in the framework of an agreement between both parties to share content. Link to the original article: https://vietnamnews.vn/economy/1393977/ocop-fair-opens-in-ha-noi-da-nang-hcm-city.html