Tariffs could increase the price of household appliances in the US by 20%

And the manufacturers?

For appliance manufacturers in Mexico, the challenges would not be minor. Lower US demand could lead distributors to look for alternative suppliers or reduce orders, which would significantly affect sales in this sector. In response, Mexican companies could explore new markets or adopt cost-reduction strategies to remain competitive, but dependence on the US remains a substantial risk to the growth and stability of these operations.

For example, Samsung produces more than 16,000 products daily in Querétaro and delivers approximately 4 million units a year, of which 20% are intended to meet demand in Mexico, while the remaining 80% is exported to the rest of North America. and Latin America. But in other cases, 90% of the production goes to the US.

Analú Solana, marketing director for Hisense México, pointed out that they are focusing their efforts on continuing to make quality products, as this can help in any political situation.

“At this moment we do not have an impact. Obviously there are facts: we have a new president in Mexico, a new president in the United States. And well, we’ll figure that out when it comes, right? But what we do is produce the best quality goods,” he told Expansión.

Although Trump’s tariff policies seek to encourage domestic production in this country, the impact on the North American economy could be broader. By increasing prices for the end consumer and decreasing regional trade, these protectionist measures, according to analysts, could trigger economic stress that would affect not only manufacturers, but also the average American consumer.

With information from Selene Ramírez.