Gaming

Sony to break preferential treatment with Activision if Microsoft buyout is approved

Sony to break preferential treatment with Activision if Microsoft buyout is approved

It is no secret to anyone that call of duty It is the most successful video game for PlayStation because despite being available on other platforms, it is on Sony consoles where it has found a lucrative niche like no other. Hence, the financial threat posed by Microsoft’s purchase of Activision Blizzard has the Japanese company furious and if the acquisition is approved, the romance will be over.

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Sony will break a preferential relationship with Activision if they are bought by Microsoft

The document recently released by the UK Competition and Markets Authority (CMA) (via TweakTown) that gives an account of the findings of his investigation for the approval or blocking of the purchase of Activision Blizzard, refers to very interesting information about the relationship between the company of call of duty and sony. Although it is a section tested in its figures, page 24 indicates that Sony applies a discount in terms of profit sharing with Activision thanks to the success of the FPS on its consoles and the impressive economic benefit it generates.

The profit split between Sony and Activision for call of duty is different from the rest

In case you don’t know, the profit standard on consoles is 70% – 30%, the second percentage being for the company that owns the platform, in this case PlayStation. However, and according to what the CMA document refers to, in the case of Sony and Activision, the Japanese company would apply a reduction in its profit sharing, leaving a greater margin for the company call of duty due to the income it produces and which is quite juicy for the PlayStation video game business.

However, the document also states that Sony’s position in this regard is that if Microsoft’s purchase of Activision is approved, said discount will disappear and in the event that call of duty continue to be available on its consoles, the profit sharing standard would apply since the company was emphatic in pointing out that it will not have this preferential treatment if Activision becomes a competitor’s company in the video game market.

Recently, it was revealed that tomorrow, February 21, the European Commission will hold a closed-door meeting where Microsoft, Sony, Google, Nvidia, EA and Valve will participate to discuss the purchase of Activision.

Stay informed, at LEVEL UP.

Video: SPECIALS – PlayStation wants to destroy the purchase of Activision Blizzard

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