Samsung embraces connectivity "as a way to drive sustainability and improve energy efficiency"

Samsung has presented at IFA the latest innovations in household appliances that will begin to arrive in the European market in these weeks, led by the Bespoke product family and with sustainability in mind, with the aim of helping the consumer create “the definitive sustainable home” . The Bespoke line was born in 2019 with a strong commitment to customization, but as seen in the framework of the Berlin fair, it also shows Samsung’s “ongoing commitment” to become “the leading provider of appliances for the digital home that are sustainable, intelligent and with a beautiful design”, as Antonio de Simone, head of the Samsung Europe Product and Appliances group, told Europa Press.

Source link