NVIDIA announces #ProjectBeyond campaign RTX 40 in sight?

In a cryptic message posted on the social network Twitter, NVIDIA through its GeForce account has released a small introductory teaser where a series of green rays converge to form the word #ProjectBeyond.

The company has not revealed more information, and although it could be related to all kinds of ads, everything seems to indicate that it is a marketing campaign to accompany the launch of the new NVIDIA RTX 40 with ADA architecture.

In fact, this campaign has been launched little more than 10 days before the NVIDIA GTC takes place, event for which the company plans the presentation Keynote. Specifically, on September 20 at 5:00 p.m. Spanish time, the conference will be held by the company's CEO, Jensen Huang.

The launch of the RTX 40 was expected for September, coexisting with the current RTX 30 and expanding the NVIDIA range in the upper area, since it seems that only the highest-end variants will arrive at first.

At the moment we do not have much more information about the RTX 40 beyond the leaks that have appeared in recent months that indicate that there will be two versions of the RTX 4080 with 12 and 16 GB of VRAM or leaks of the design of the RTX 4090 Ti with larger fans in its Founders Edition variant

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