Netflix has 5 million active users of its standard plan with ads

It seems that after the mass exit of users who can no longer share a Netflix accountthe company has been registering them in another of its plans, the cheapest. At least that’s the feeling it gives in the numbers presented by the company, which has registered more than 5 million active users per month in just 6 months in its new Standard plan with ads, and which only costs 5.49 euros per month in Spain. Besides, one in 4 users who sign up for a new plan on Netflix does so with this cheaper one in exchange for viewing some advertising.

Just announced these numbers the company has increased the value of its shares by 9.2% at the end of the year, demonstrating that this new plan has been liked by investors. Netflix has emphasized that this ad-supported plan gets the same commitment as the rest of the planseven more so when this plan with ads has managed to earn more money than the next most expensive, the standard without ads. In addition, the company has announced that it has ideas to offer more attractive advertisingas 30-minute ads that will tell a story and that will be displayed in sections over several days, emphasizing that for the moment It’s just an idea.

Netflix just upgraded their standard ad-supported plan, going from 720p to 1080p resolution and 1-2 concurrent users. This may be a reason why you have had 5 million active users per monthand you have not specified subscriberssince each account can be used by up to two users.

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