Redeban, a monetary transaction processing company in Colombia, was in charge of processing electronic payments inside the Campín stadium during the two dates of Karol G's concert. During the “Mañana Sera Bonito Tour” in Bogotá, Attendees carried out more than 19,000 electronic transactions close to $3.5 billion.
According to Redeban, on April 5 alone, more than 9,000 transactions were carried out with a turnover of $1,644 million, while, on the second date, more than 10,000 transactions were carried out with a turnover of more than $1,800 million. The average ticket per transaction was close to $180,000.
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When analyzing the banking entities of the cardholders, it was identified that The bank with the highest number of purchases was Bancolombia with more than 13,500 transactions, representing almost 69% of the purchasesthis driven by a preferential 20% discount that users had when making purchases with this entity.
For Andrés Felipe Duque, president of Redeban, “the balance of Karol G's concerts in Bogotá is a positive sign for the growth of the entertainment sector in Colombia. At Redeban, we are pleased to contribute to the success of this type of event, providing secure and agile payment experiences to its attendees.”
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Finally, during the two dates of the Tomorrow Will Be Nice Tour, Redeban provided more than 400 dataphones around the entire stadium together with its team of advisors that supported the operation of the more than 19,000 electronic transactions that were carried out.
