Although they remain on top, Samsung and Apple are worried
Following its earnings release, Samsung lowered its forecast for the smartphone market for the second half of the year, saying growth will be flat or slight.
In addition, they expect their foldable devices to rule the roost in the future and even outsell the Note series, which according to IDC data shipped 190 million devices in its lifetime. So far, the South Korean has sold more than 10 million folding phones since 2019, when the first Galaxy Fold was launched.
“In the second half, we will continue to maintain the sales momentum of our S series and also use the new folding series to be launched to generate sales volumes higher than the sales volumes we used to report with the Note series,” said Sung Koo. Kim, vice president of Samsung’s mobile experience division.
On the other hand, the warning about weaker demand also had an impact on Apple, as even Tim Cook, CEO of the company, referred to various obstacles, such as the pause in sales in Russia and the interruptions in China, which hit the performance of its products like Apple Watch and Mac.
However, the iPhone again performed favorably, managing to bill $162.83 billion, despite analysts expecting sales to fall due to supply chain problems and plant closures in China.
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