In the Hot Sale 2023, purchases will be hybrid

It is worth mentioning that the platform will have greater customization based on the tastes of users, who will be able to access exclusive raffles or coupons, measures that were implemented, since according to data from the 2022 edition, 58% of people pay attention to products on sale

When is the Hot Sale 2023?

The new edition will arrive from Monday, May 29 to Tuesday, June 6 and is organized by AMVO with the aim of stimulating the use of electronic commerce in Mexico. Last year it registered total sales of 23,240 million pesos (+25% versus the previous year) and an average ticket of more than 1,600 pesos.

52% of Mexican Internet users bought during the campaign, representing more than 12 million people and also had the participation of 676 companies, something that helped national electronic commerce reach a market value of 528,000 million pesos in all year.

During this period, e-commerce was marked by three main trends: the first, its growth above 20%. The second is that Mexico once again ranked among the five countries with the highest growth globally. And the third was that sales in retail channels in Mexico are close to reaching the figures of the United States.