How to watch Roku Channel Live Programming Guide?
In order to access this option, users can go to the home screen of the platform and from there press to the left with the remote control, which will allow them to access live TV.
By the end of March, Roku will also launch 14 free live channels on The Roku Channel. New channels feature soap operas, movies, sports, comedy shows, reality shows, romance, news and much more. With the addition of these channels, Roku Channel now has 40 live channels for the enjoyment of the Mexican audience.
The new channels include Azteca-1, Corazón de TV Azteca, Romance Novelas, Family Novelas, Golden Novelas, Cine Club, The Best of Liga MX, Ha Ha Ha, Retro Cinema, Heartthrobs, Roman Villains, Great Couples , Club de Novelas, Mooviemex and Póngalo from Vix.
The Roku Channel is a free streaming channel available exclusively on Roku devices that offers users access to thousands of movies and over 70 Roku original TV episodes included.
Roku Market in Mexico
In May of last year, the company stated that it had reached 61.3 million active users in the world and that one of the markets that has become more relevant is Mexico. For this reason, in addition to having its television service and its stick, the company brought its advertising service to the country.
Although devices is the largest division of your company, it is not the only one, it has two more: content and advertising.
Roku’s device business area is what ensures that there is a good experience with the customer who uses them, in addition to the integration of its system with televisions from certain manufacturers, such as Hisense or TCL. While the content area is the one that is responsible for adding new channels or productions.
In the case of the advertising area, this came from the global company Entravision, which has local sales teams and knows Mexican advertisers, so expanding its content offer can help it be more successful in this third business vertical.
