Geely Auto joins the Asian Winter Games: A celebration of sport and technology

Geely Autoofficial partner of the 9th Asian Winter Games Harbin 2025, held a ceremony at the Guiyang manufacturing base to celebrate the commissioning of the Geely EX5, one of the official vehicles and support vehicles of the Asian Winter Games.

On September 6, 2024, Geely Auto officially signed on as “Official Partner of the 9th Asian Winter Games Harbin 2025” and launched its strategy for the Winter Games in collaboration with the Harbin Organizing Committee, with the motto “Embrace the cold.” , drive with Geely. Geely Auto will provide various energy solutions and a complete technological support system to ensure the success of the Games.

This year’s Asian Winter Games will celebrate sports culture and showcase elite winter sports, embodying a spirit of harmony and unity. By connecting Asian countries through ice and snow, the event also aims to boost the ice and snow economy. Geely’s culture of perseverance and core values ​​closely align with the Olympic spirit, and its brand vision resonates with the Games’ motto, “United in ice and snow, together in Asia.”

Geely EX5, a benchmark for intelligent and ecological driving

Positioned as a smart and comfortable global SUV, the EX5 boasts green technology and intelligence to deliver exceptional service during the Asian Winter Games. Showcasing cutting-edge technologies such as Geely’s Short Blade Battery, 11-in-1 Electric Drive, and GEA architecture, it fully demonstrates Geely’s leading technology and strength in the new energy sector. In the domestic market, sales of the EX5 exceeded 60,000 units after 119 days since its launch, becoming the “fastest A-class pure electric SUV to surpass the fifty thousand sales mark”, highlighting its strong competitiveness in the market and its wide recognition.

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Geely EX5, a product of Geely’s state-of-the-art manufacturing plant in Guiyang, embodies the future of smart and sustainable automotive production. The factory’s production line has achieved a high degree of flexibility in mixed-line production, capable of manufacturing multiple models and vehicles with different powertrains simultaneously. As a national-level green factory, the Guiyang plant prioritizes environmental sustainability, the principles of the circular economy and the development of ecological technologies. It serves as a testament to Geely’s commitment to producing green vehicles and building a greener future.

Drive growth with the combination of technology and sustainability

Geely Auto introduces the theme “Smart Winter Games”, using cutting-edge smart technology to provide efficient and convenient smart mobility solutions. In line with initiatives to advance the automotive industry through smart and high-end technologies, Geely Auto aims to enhance its integrated smart ecosystem and offer high-precision positioning services. The Geely Starry Intelligence Center will process smart driving data in real time, ensuring safe and efficient trips while demonstrating a new standard of technology-driven mobility.

As an official partner of the 9th Asian Winter Games Harbin 2025, Geely Auto adopts a versatile energy solution, using methanol, pure electricity and PHEV to provide power to the vehicle. During the Harbin Asian Winter Games, 350 units of methanol-powered vehicles will provide safe and sustainable mobility to media, athletes and other attendees. It is based on the fourth generation Emgrand, which stands out for its value, technology, space and design.

This year’s Asian Winter Games will celebrate sports culture and showcase elite winter sports, embodying a spirit of harmony and unity

The methanol-powered Emgrand features the world’s first methanol-electric hybrid engine and a hybrid electric motor. The carbon consumption of the vehicle powered by methanol is 42% lower than that of a vehicle with an internal combustion engine in the same segment. For every 10,000 kilometers traveled by the vehicle, about 0.8 tons of carbon can be reduced, which is equivalent to planting 40 square meters of forest for the land, which is in line with the “Green Asia Winter” objective of the This year’s Asian Winter Games.

As a company that values ​​the importance of sports, Geely Auto constantly respects and supports various athletic activities. Globally, Geely is continuously expanding the spirit of “See The World In Full” with closer collaboration with sporting events, including successful support of the Hangzhou Asian Games, official sponsor of Club América of Mexico, association with the Costa Rican Football Federation, and more.