Antena 3 is preparing to wage war on audiences with the premiere of its new contest called The 1%; a new space designed for prime time who will face a heavyweight like X Factor on Telecinco. This innovative format, presented by Arturo Valls, premieres on the night of Wednesday, April 17 and is preceded by unprecedented international success. Will he manage to establish himself as he did in the United Kingdom, Germany and Australia?
? Tonight @antena3com NEW #The1percentwith @ArturoValls
The new contest that ARRASSES half the world?
Would you be part of the 1%? ?pic.twitter.com/3dCQJVhnJs
— Atresmedia Comunicación (@atresmediacom) April 17, 2024
The 1%, created by Magnum Media, moves away from traditional general culture quiz contests, with the intention of test real intelligence and the common sense of the participants; That is, the complete opposite of To know and to win either Pass word. Now, it remains to be understood what the mechanics of this new space are like.
The mechanics of The 1%
A total of 100 contestants They face a progressive challenge of logical questions, starting with questions that 90% of the population could solve, until reaching the final question; the one that only 1% of the population would get right, risking the possibility of taking home up to 100,000 euros.
The game offers a unique dynamic where the contestants, who They start with 1,000 euros each, they can choose two options: use their money to ensure their permanence or, on the other hand, stand to preserve what they have accumulated. Among the challenges, the program will also feature the participation of well-known faces to the general public such as Miguel Lago, Soraya Arnelas and Nicolás Coronado.
- From questions from 90% to 60% (from 1 to 4): when a contestant fails the question they are eliminated from the game
- From questions from 50% to 5% (from 5 to 14): players can use their 1,000 euros to buy a pass once they have seen the question and thus not be eliminated
- Between the questions from 35% to 30% (after question 8): the contestants can stand and keep their 1,000 euros.
- 1% question: a dilemma occurs; give up the jackpot and take 10,000 euros as a prize or continue playing
? And how does it work #The1Percent? Own @ArturoValls tells you ? pic.twitter.com/NyaL8JrNk8
— Atresmedia Comunicación (@atresmediacom) April 17, 2024
None of them will compete for awards but they will season Antena 3's star dish of the night with humor. It should be remembered that its premiere comes preceded by The Anthill on grills; that is, the leading format of the access prime time of our television.
The competition of The 1% on its opening day:
- The 1 – Cinema: My God, but what have you done to us?
- The 2 – Documentary: Hitler's sexual secrets
- Four – Stray: Empty refrigerators
- Telecinco – X Factor (premiere)
- the sixth – About Llewyn Davis
The large audiences of The 1% in the United Kingdom
Since debuting on ITV in 2022, The 1% Club It proved to be a resounding success in the United Kingdom, capturing the attention of millions of viewers. What's more, it quickly became the leading space on British television. In its premiere, the program achieved an impressive share of the screen 24.8%, with more than 3.4 million of viewers on average.
The performance of The 1% Club Not only was it maintained, but it grew as the seasons went by. Its third round of broadcasts, released in February of this year 2024, reached new heights, registering audience records: from screen shares around 35% until reaching 4 million of viewers on average.
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