From microbusiness to unicorn
In the third chapter of The Money Night Show-Expansión, Felipe Delgado, co-founder and CFO of Merama, explained the strategy that has led them to become the new Mexican unicorn, specializing in e-commerce.
And to talk about building a personal brand in the field of entertainment, the actor and influencerRojstar, recounted the strategy he has followed to create content on various platforms.
super restaurants
In this matter, Dieck interviewed the chef, restaurateur and historian, Gabriela Cámara, whom “Time” magazine included in the list of the 100 most influential people of 2020.
In addition, the sisters Pamela and Andrea Berrondo spoke about their experience as initiators of the Mesa Sana digital platform, whose boom arose as a result of the pandemic, driven by a passion for cooking and nutrition.
Ecommerce: more than just selling
Electronic commerce was the common thread of the fifth broadcast of the program, with the participation of Juan Lombana, named by Google as one of the best digital marketers of the world and Carolina Perdomo, vice president of One Salesforce, Account Development and SME of American Express Mexico.
In his speech, Perdomo reaffirmed that SMEs can find in American Express an ally with great experience to guide them in their strategy of e-commerceas well as an advisor for the best decision-making in your financing, short or long term.
