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Activision Blizzard King is one of the most important companies in the video game industry. The conglomerate owns the incredibly popular franchises on PC and consoles like Call of Duty Y world of warcraftbut none of them make more money than titles like candy crush Y FarmHeroes.
Activision Blizzard King has just published its most recent financial report for the past quarter (April, May and June) and the most striking thing it reveals is that its mobile games generated more money than its console and PC games in this period.
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According to the information, the company’s revenue was $1,644 million. Of those, 51% ($831M) came from mobile gaming alone, which was vastly higher than the $376M (23%) from console gaming and the $332M (20%) from PC gaming.
As you can see, Activision Blizzard King mobile games not only generated more revenue than console games individually, but also combined with PC games and including revenue from distribution business and esports events from Overwatch Y League of Legends ($105 million or 6%).
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candy crush still the king
This is highly unbelievable and reiterates the lucrative power of Activision Blizzard King’s mobile business.
Lately Devil Immortal It has given a lot to talk about due to the large amount of money it has generated thanks to its free-to-play model, but do not think that it is the game that has generated the most money. Others may think that Call of Duty Mobile It is the title that leads the income of the sector, but the truth is different.
They are the King titles that bring in the most revenue. That’s right, games like that Candy Crush Saga Y Farm Heroes Saga they are the ones that continue to generate hundreds of millions of dollars. In fact, this class of titles generated more than $680 million of the $831 million of total mobile gaming revenue.
The report reveals that there was a 6% increase in revenue candy crush compared to the same period, but the previous year. The most amazing thing is that candy crush has spent the last 20 quarters or 5 consecutive years in first place in the US app stores.
In case you missed it: King is a very important part of Microsoft’s purchase of Activision.
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