They launch a tool that allows entrepreneurs to create a free website

The company HubSpot launched a CRM platform for entrepreneurs to access different types of tools for free and to create their own website.

(Read: Clara, Wom and other companies that announce appointments in Colombia).

Due to the constant evolution that e-commerce has undergone in recent years, businesses around the world have learned to reinvent themselves in order to strengthen the ties they maintain with their customers, either through the development of new technological experiences or the creation of new sales models.

According to the Colombian Chamber of Electronic Commerce (CCCE), total online sales during the first quarter of 2022 were approximately $12.2 billion, a nominal increase of 47% over the same period last year. In addition, it is important to bear in mind that the bulk of these transactions are made through the companies’ web pages.

Many times the swebsite It is the first contact that potential customers have. With CMS Hub, users will be able to have powerful and sophisticated software without having to compromise on ease of use.

“Growing businesses are often forced to choose between limited, non-customizable free software and robust, high-priced solutions. By offering free CMS tools, we are opening the doors to a system that is easy to use and, at the same time, powerful. Thus, even without being a paying user, all our customers can spend less time building their website and more time doing what really matters: investing in your brand and the growth of your business.“, explains Nicholas Holland, vice president of product of CMS Hub.

Features included in this tool include:

premium hosting in the cloud to ensure websites built with HubSpot tools are fast, secure, and accessible. It includes 99.95% availability, SSL, global CDN, web application firewall, 24/7 security monitoring, and many other benefits.
domain mapping custom domain to build and host your own website on a custom domain.
Website builder with a drag-and-drop editor and a wide selection of themes and modules that will help you publish websites in record time.

(Also: The five profiles most requested by companies in Colombia).

blog functionality for creating content optimized for search engines.
Lead capture tools as a builder of landing pages, forms, live chat, and bots, which help collect the contact data that businesses need.
SEO recommendations in contextpage-level performance reports, and built-in web analytics dashboards to identify problems anywhere on the website and optimize pages to drive traffic.

New free automation tools include essential marketing reports to monitor overall campaign performance and conversion; segmentation and personalization of the customer experience through the automation of routine tasks; as well as powerful and fully integrated marketing tools to make it easy for any brand, regardless of size and industry, to control all customer interactions.

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