Science and Tech

Google implements the advertising control tool My Ad Center

Oct. 21 (Portaltic/EP) –

Google has started to roll out its My Ad Center advertising control tool, which allows users to customize and define the type of advertising content offered to you by the company’s services (such as YouTube or the browser) during your use.

The company presented My Ad Center within the framework of the Google I/O developer conference, which took place last May and where announced the main news about their consumer products.

So, he said that this tool would give users the ability to control and personalize the ads they see on Youtube, the seeker and Discoveras you remember on your page support website.

With this, Google indicated that My Ad Center would launch this year and that it would replace the options of Ad Settings and to the informative message ‘About this advertisement’ presented by the advertising content.

Now the vice president and general manager of Google Ads Jerry Dischler has announced that Google has begun to implement My Ad Center for users around the world and has commented that with this tool you will be able to know more about the information used by the company to personalize the advertising experience.

The manager has said that this ad control center, which allows you to choose to display ads for brands or topics of interest, can be managed without interrupting the online experience. It can be accessed by clicking on the three dot menu that each advertisement offers.

Google also offers the ability to disable ad personalization, which will extend to all devices logged in with that account. Those who choose this option, will continue to see adsbut you may find some of them less relevant or useful.

In turn, this tool allows you to limit or restrict advertising content related to topics such as alcohol, dating, diets, games of chance, pregnancy or parenthood.

On the other hand, Google has indicated that users will be able to decide what type of information the company can use to personalize these ads. To do this, he has set an example of the previous operation of YouTube and how it will be from now on.

Before, if the history of this video platform was activated, it automatically reported how the ads were personalized. From now on, however, this history can be deactivated so that it does not influence the recommendations of the ‘feed’.

To conclude, the company has reiterated that maintains its commitment to privacy of the information of its users and has underlined that it never uses the content that they store in applications such as Gmail, Photos or Drive for advertising purposes.

Source link