Bluesky, the decentralized social network that grows and competes with X

“I can guarantee that no member of the Bluesky team will sit down with a presidential candidate tonight and give them direct access to control what you see on the internet,” the company said in a statement, which is why it has attracted a large number of users. , including media.

The Vanguardfrom Spain, and Guardianfrom England, announced their departure from X, considering it a platform that promotes misinformation, toxic content, as well as conspiracies, racism and misogyny.

Another of the reasons that the Spanish newspaper gave for making this decision was the series of layoffs that Musk carried out since his arrival as owner of the company, something that especially affected the content moderation teams, in addition to the proliferation of bots, which which they considered detrimental to the dissemination of reliable information.

However, Bluesky faces the challenge of being a small company. It currently has 20 full-time employees who must divide their time not only in content moderation, but also in other tasks, such as site downtime due to so many users or code failures.

“As a team, we are proud of our ability to grow rapidly. But there are always some struggles as you grow,” Bluesky CEO Jay Graber told the New York Times.

Graber, 33, also noted that they currently have no more users than X or Threads (Musk does not share the numbers and Meta has said they have more than 275 million), but according to their metrics they are adding more than a million new users every day.

One of its main features is that “you are not tied to a dominant algorithm that promotes the most polarizing posts,” explained Rose Wang, director of operations at Bluesky in an institutional video. “It is built by the people, for the people.”

Differences between Bluesky and X

Among the founders of Bluesky is Jack Dorsey, former founder and former CEO of Twitter, who among his main ideas sought for Bluesky to be a decentralized social network, so to verify an account it is not necessary to pay, but rather the domain of the account is used. app to create the account.

Another of its main differences with of a paid domain plan.

Finally, another feature that makes this microblogging platform stand out is that each publication has a limit of 300 characters, that is, 20 more than X and you can also upload text, images and videos, although not doing live broadcasts. .