Amazon adds 110,000 million pesos of investment in Mexico; reaffirms his confidence in the country

Within its Economic Impact report, the company that was founded by Jeff Bezos, indicates that it has generated 50,000 jobs, of which 10,000 are direct and 40,000 are accounted for among logistical and operational partners.

“Speed ​​of delivery is essential. Therefore, a good part of the investment we are making is in our logistics distribution network. The closer you are to the consumer, the faster you deliver,” said Huerta.

So far this year, the company has added two new shipping centers, one in Nuevo León and another in Jalisco, which gives the first center a maximum capacity of approximately 900,000 items, while the other space has a maximum capacity of 750,000 items.

Within the data collected by the preferences study of the Mexican Association of Online Sales (AMVO), it is noted that 69% of consumers have the speed of receiving products at their homes as the main motivator for buying online, even above the price. Phenomenon through which investment has been generated by Amazon and other players, such as Mercado Libre or retailers such as Liverpool and Walmart.

Huerta emphasizes that 99% of the sellers they have in the country are SMEs and that many of them have managed to export thanks to the infrastructure that has been mapped throughout the country. Where they also hope to continue investing.

“What I have learned from our founder, but also from people who have been in the company for a long time, is to always think long term. Never allow yourself to be confused or a little distracted by temporary things and always focus on the substance that a country has for investment,” the manager emphasized.