BlackBerry has reinvented itself, and it has done so well that it is making more money than analysts thought

There was a time when BlackBerry reigned supreme in the smartphone world. The Canadian manufacturer stood out for offering devices elegant, robust, secure and with a physical keyboard! Many users, especially those with an executive spirit, loved the email features or the BBM messaging app.

The company, however, became a victim of the revolution brought about by the arrival of the iPhone and later Android devices, starting with the HTC Dream. BlackBerry stopped making smartphones, but made an effort to reorient its commercial strategy. This move seems to be paying off.

BlackBerry may still surprise analysts

BlackBerry presented a few hours ago financial results corresponding to the first fiscal quarter of the year. Surprisingly, the period ending on May 31 recorded revenues of 144 million dollars, beating analysts’ estimateswhich had been estimated at around $134.1 million.

The company also posted an adjusted loss per share of 3 cents, compared with the 4 cents forecast by analysts. The outlook sent shares of the U.S.-listed Waterloo firm up about 7.2% on Wednesday, boosting its market capitalization.

Yahoo Finance points out That R BC capital has even said that the firm’s short-term profitability projection is improving. Unfortunately yes, BlackBerry is not yet profitable. Despite its optimistic results, it is still losing money, specifically $42 million in the fiscal first quarter.

In any case, BlackBerry is doing a lot of things right, and has chosen a market segment that has a lot of growth potential. The company is now focused on the world of software and cybersecurity. Among its clients are companies and governments from all over the world that rely on its services.

BlackBerry’s product portfolio has, for example, a proposition of secure communication call BBMe that works on various operating systems. It also boasts a suite of solutions under the brand Cylance that offer prevention, detection and response to cybersecurity incidents.

The mobility and transportation market is also fertile ground for this firm founded in 1984. ADAS QNX It is a platform for advanced driver assistance systems and autonomous driving through software. BlackBerry IVYfor its part, allows manufacturers to monetize vehicle data.

Images | BlackBerry

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