The end of TV? Projectors are gaining ground in the industry

And video projectors have evolved drastically in terms of technology. They are no longer devices that are difficult to turn on, heavy and only work in complete darkness, but are increasingly becoming more compact, lighter and, above all, adaptable to multiple spaces.

Last year, Yasunori Yoshino, COO of audiovisual products at Epson, told Expansión that projectors have become a new trend, because the younger generations no longer want a television, as they watch Netflix, Amazon, Disney+ from their phone.

“This is not a replacement for television, but rather an adaptation to technology,” he said, adding that now more than ever home entertainment is very adaptable to different types of conditions.

Statista analysts point out that “the Mexican market for PC monitors and projectors is booming, driven by growing demand for home office setups and online learning.”

Although educational environments are one of the main uses of projectors, Kenichiro Hibi, president of Sony Mexico, highlighted in an interview that televisions continue to have a strong orientation towards entertainment, as they are capable of reproducing a clearer image and even provide more tools for audio.

The executive also highlighted that the integration of a sound ecosystem, such as speakers, sound bar and television, are differential elements for users to continue betting on TVs, as it allows them to generate an entire atmosphere as if they were in the cinema.

And while the projector can give a sensation of a cinematic experience, Hibi highlighted that televisions are replicating the image capabilities to assimilate the cinema experience and bring that ritual home.

Despite the growth of projectors, it is important to note that TV is still more popular today. According to the National Survey on Availability and Use of Information Technologies in Homes, 34.9 million homes have at least one television, which represents 90.4% of all homes.