If a famous YouTuber answers you, it may not be him: comments created with AI reach YouTube

The famous youtubers They now have a new tool to avoid the hassle of responding to followers: comments generated by AI, which imitates your tone and style.

In a few years, social networks are going to stop being social. Unless you consider “social”, chatting with a robot…

From now on, When a famous YouTuber answers you, you will no longer know if it is him, or an AI. That will eventually apply to all social networks, I’m afraid.

Posts with AI arrive on YouTube

YouTube announced today, via Android Authoritywhich some content creators are already using a generative AI that writes comments on your behalfto respond to his followers.

According to YouTube, these comments adopt the tone and personal style of said creatorso supposedly the AI ​​has been trained with the comments and the videos themselves youtuberto clone his personality.

Creators have long had automated responses they can use, such as “Thank you for your comment,” but they are simple, polite phrases. With generative AI, They can pretend that they are participating in a conversationalthough in reality it is artificial intelligence.

It is a dangerous function, because it completely destroys one of the strongest links between a YouTuber and his followers.

Many people follow a content creator because they like them, admire them, like their work, etc. Having that creator respond personally to a comment of theirs makes them feel good.and makes up for the tons of advertising they now have to endure on YouTube. It is a way to strengthen the bond.

But if now a generative AI is going to impersonate the YouTuber, speaking on his behalf, Followers will no longer know if they are chatting with the creator, or an AI. And if there is a way to identify it… What’s the point of receiving a compliment or chatting with a robot that pretends to be the person you really want to chat with?

It is not the only news that has just been brought to YouTube. It has also released the three-minute Shorts, which already last longer than many of the standard videos on YouTube.

Some YouTubers are already using generative AI to respond to followers’ comments. Depending on the feedbackthis tool will reach all of them in a matter of weeks.

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Tags: Artificial intelligence