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Google founders review the company’s AI strategy given the risk that ChatGPT poses to its Search Engine

Google founders review the company's AI strategy given the risk that ChatGPT poses to its Search Engine

20 Jan. (Portaltic/EP) –

The google foundersLarry Page and Sergey Brin, have recently reviewed the strategy of artificial intelligence (AI) of the company, making contributions to its development, due to the concern generated by the OpenAI ‘chatbot’, ChatGPT, and its use in search engines.

The approved plans and ideas contributed by Page and Brin go to the implementation of more ‘chatbot’ features in the Finderas sources familiar with the meetings have reported to The New York Times.

Since the end of 2022, the company has been reorienting its artificial intelligence strategy, which coincides with the release of ChatGPTa system trained to maintain a conversation in text, and which has surprised by the naturalness of its responses and its ability to generate and link ideas, correct its errors and remember previous conversations that it uses as context.

The technology behind the OpenAI ChatGPT ‘chatbot’ has put Google on alert, for raising a risk to the company’s core business, given its potential application in search engines.

This has led the company to focus its efforts on AI developments, and even urge its teams to create solutions that allow, for example, to create works of art and other images, like DALL-E, also from OpenAI.

Google has already developed its own advanced conversational modelLanguage Model for Dialogue Applications (LaMDA), although it is not considered for the moment to implement it in its Browser.

DeepMind, the AI ​​subsidiary company of Alphabet, parent company of Google, is working in a similar vein, which plans to launch its ‘chatbot’ in the form of a private beta this year. sparrow.

The company is expected to share in May, within the framework of its annual Google IO developer eventthe advances derived from the reorientation of work in AI, which amount to more than 20 new products.

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