For many years, the streaming platforms They were the perfect substitute for open and pay television. At the end of the day, the idea of watching series and movies whenever we want and without ads is very attractive; However, the reality is that these services increasingly resemble the traditional TV.
Now, Disney+ could be getting a new feature that will appeal to people who have trouble choosing the content they want to watch and who simply prefer the classic programming model seen on television.
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TV-type channels could come to Disney+
According to a media report The InformationDisney plans to introduce new ad-supported channels that will offer a constant stream of content during the 24 hours a dayjust like it happens on television.
According to internal sources, the idea is that these channels transmit thematic content of the company's main brands: from Pixar and National Geographic until Marvel and Star Wars. It is not a new concept, since platforms like Pluto TV and Tubi popularized that format known by its acronym in English as FAST (free streaming television with advertising).
The report notes that these channels will have ads, but people will still need a subscription to Disney+ to enjoy the content. This differs from what happens in Prime Video and the service Freeveewhich offers free streaming channels for all users.
It is unknown how and when that feature will arrive on Disney+. The company declined to comment on the matter, so we can only wait for more information to emerge.
Although one of the benefits of streaming platforms is that users can choose the content they want to watch without the need to be subject to schedules and fixed programming, the reality is that a part of the audience prefers to just turn on the television and tune in. any program.
According to a report from Bloombergviewers spend more time on Tubi than on Peacock, Max and Paramount+. So, it seems that Disney's goal is for viewers to spend more hours on Disney+.
But tell us, what do you think of this initiative? Let us read you in the comments.
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