The director of the Spanish competition highlighted that the official LaLiga App has more than 30 million downloads at a historical level, with more than 5 million active users per season and a monthly average of 1.3 million.
Users, whose registration will be mandatory, will be able to personalize the app based on tastes and interests.
The app will have information near live, as well as advanced statistics. “The content during the game is consumed up to 60% more than what is done outside of it,” said Bermejo.
About the participation of WSC Sports, a firm that automates the creation and distribution of summaries for more than 300 leagues around the world, including the NBA, Nascar, Best League Soccer, among others.
“During La Liga games, with real-time artificial intelligence analysis, mini clips and highlights will be created for all digital platforms,” said Tomer Coreanu, director of consumption at WSC Sports.
Whoever likes this virtual competition will have several game models, private, public and match leagues, where line-ups will have to be put together for a specific game.
Likewise, there will be a new scoring system, which will no longer depend on a journalist, but rather on advanced statistics that will be obtained during the match.
The app will have a free version and a premium version, which will offer privileged features, including double points for the captain, players on the bench who can add points and extra points for players who are part of the ideal 11.