Bluesky announces paid custom domains as the first step in its monetization plans

July 6 (Portaltic/EP) –

The team responsible for Bluesky wants this decentralized social network to be profitable and for this they plan to incorporate a series of payment services, starting with the acquisition of personalized domains.

Bluesky is a project of open and decentralized social network that seeks to grow and sustain its growth while being profitable. They have taken the first step by obtaining an initial round of financing of 8 million dollars, which has made it possible to expand the team, organize the operating and infrastructure costs, and grow the ecosystem with the AT protocol.

Also have business plans, that they will develop with a different strategy than usual in other similar platforms, which depend on advertising. Instead, they have opted for a type of monetization that does not involve selling user data, starting with custom domains.

“Domains have a lot of potential as a way to personalize identities and as a decentralized way to verify the reputation that is built from the existing web,” they explain from Bluesky in the official blog.

The service is offered along with namecheap so that users can acquire and configure a custom domain as their identifier in Bluesky and the AT Protocol. The platform also offers additional layers of privacy protection.

This is the first payment service that they have announced from Bluesky, but they are “exploring” others that can be grouped for users.